Mr Simon Israel (Chairman)

Simon Israel took on the position of non-Executive Chairman on 29 January 2008. He has been an Executive Director of Temasek Holdings (Private) Limited, the Singapore-headquartered investment firm, since July 2006. Previously, Mr Israel spent 10 years as Chairman Asia Pacific of the Danone Group and as a member of that group’s Executive Committee. Prior to this, he worked across the Asia Pacific region in a 22-year career with Sara Lee Corporation. Mr Israel chairs the Singapore Tourism Board, is a director of Fraser and Neave, Limited, Singapore Telecommunications Ltd and Neptune Orient Lines Ltd. He also sits on the Business Advisory Board of the Lee Kong Chian School of Business at Singapore Management University.

Mr Roland Pirmez

Roland Pirmez was appointed CEO on 1 October 2008. He has an Engineering degree in Agriculture (1978 – 1983) with a Master’s degree in Brewing (1983 – 1984) from the University of Leuven in Belgium. Mr Pirmez, with 23 years in the beer industry, was previously CEO of Heineken Russia, a position he held since 2002. He was General Manager of APB’s associate, Thai Asia Pacific Brewery Co Ltd, for 4 years from 1998 to 2002. Before Thailand, Mr Pirmez held different positions in Africa, and joined Heineken as Managing Director–Angola in 1996.

Mr Koh Poh Tiong

Koh Poh Tiong is the CEO, Food and Beverage of Fraser and Neave, Limited. Previously, he held the position of Chief Executive Officer of APB from October 1993 to September 2008. He remains as a director of APB and retains directorships in most of APB’s operating companies in the region.

He is Chairman of the Singapore Kindness Movement, Chairman of the School Advisory Committee of Gan Eng Seng School, a Director of National Healthcare Group Pte Ltd, PSA International Ltd and PSA Corporation Ltd, The Great Eastern Life Assurance Co Ltd and Board Member of the Singapore Youth Olympic Games (YOG) Organising Committee.

From April 2000 to March 2008, he was Chairman of the Agri-Food & Veterinary Authority (AVA), and a member of the APEC Business Advisory Council representing Singapore from January 1999 to August 2001. His previous directorships include the Media Corporation of Singapore Pte Ltd, Television Corporation of Singapore Pte Ltd, Wildlife Reserves Singapore Pte Ltd and Jurong BirdPark Pte Ltd.

For his contributions to AVA, he was bestowed the Public Service Medal at the National Day Awards 2007. He also received the Service to Education Award from the Ministry of Education in 2007 and the 1998 DHL/The Business Times Outstanding CEO of the Year Award.

Mr Siep Hiemstra

Siep Hiemstra was appointed to the Board of Directors in June 2005. He joined the Heineken Group in 1978 and had held senior management positions in Europe, Africa and Asia Pacific. Mr Hiemstra was APB’s Regional Director, SEA & Oceania (1998 - 2001), responsible for supervising the operations in New Zealand, Papua New Guinea, Malaysia, Thailand and Cambodia. His prior appointment was Corporate Director of Heineken Technical Services (2001 - 2005).

Mr Hiemstra currently holds the position of President, Heineken Asia Pacific, and he is also a member of Heineken Executive Committee on a global basis. He is currently the Chairman of Heineken Asia Pacific Pte Ltd, and holds directorship in Asia Pacific Investment Pte Ltd and Asia Pacific Breweries Group’s subsidiaries and associate companies, including Heineken-Asia Pacific Breweries (China) Pte. Ltd., Kingway Brewery Holdings Limited, DB Breweries Limited, as well as Heineken Group of companies in Asia Pacific, including PT Multi Bintang Indonesia Tbk.

Mr David R Hazelwood

David R Hazelwood has held various positions in Heineken companies between 1980 and 2006. His last position was Director Group Finance based in The Netherlands. A British citizen, and chartered accountant by training, his other directorship is with Zywiec S.A.. He is also Chairman of the Management Team for Fiscal Affairs for the Brewers of Europe Association.

Mr Lee Yong Siang

Lee Yong Siang was appointed to the Board in 1995. He serves as Chairman of the Audit Committee and the Remuneration Committee of the Company. He also sits on the Board of AGF Asset Management Asia Limited and is an adviser to Asia Plant Maintenance Service Pte Ltd.

He was the Chief Executive of the Public Utilities Board, from 1982 until his retirement in February 1995, Chairman of Tuas Power Ltd from 1995 until 1999, Chairman of Changi (Toa Payoh) General Hospital from 1994 until 1999 and Chairman of City Gas Pte Ltd from 2002 - 2005.

Mr Goh Yong Hong

Goh Yong Hong joined the Board in 1993. He serves in the Audit and Remuneration Committees of the Company. Presently, he also sits as an independent Director in listed SC Global Ltd, Guocoland Ltd and Evergro Properties Ltd. He was also Commissioner of Police from 1979 to 1992, and Executive Deputy Chairman of Singapore Turf Club until 2002. He was also Vice President of the Singapore National Olympic Council and Singapore Sports Council. He is currently Chairman of Seletar Country Club and Chairman of the Advisory Committee of Raffles Town Club Pte Ltd.

Mr Robert S Lette

Robert S Lette, Alternate to Mr David R Hazelwood, is formerly a Banker with Credit Suisse, MeesPierson & Dresdner Bank and a Member of the Board of Commissioners of PT Multi Bintang Indonesia. A Dutch citizen, his other directorships include Chairman of Magnecomp International Ltd and Non-executive Director of Heineken Beverages Switzerland.

Mr Kenneth Choo Tay Sian

Kenneth Choo, Alternate to Mr Siep Hiemstra, is the Director-Finance & Business Development of Heineken in Asia Pacific, and a member of the Asia Pacific Management Team. Mr Choo is a Director of Heineken Asia Pacific Pte Ltd and Heineken Far East Pte Ltd, and an alternate Director of Asia Pacific Breweries Ltd (APBL) and its parent company Asia Pacific Investment Private Limited. He also holds directorships and alternate directorships in a number of APBL subsidiaries. He held various senior management positions in MNCs prior to joining Heineken in 2003. Mr Choo is a member of Certified Public Accountants of Singapore, and has completed the Advanced Management Program at Harvard Business School.

Mr David Chong Kok Kong

David Chong, Alternate to Mr Goh Yong Hong, is the Senior Partner of the law firm, David Chong & Co., Singapore and is the Chairman of the Portcullis TrustNet Group. He is a Barrister-at-Law, Lincoln’s Inn, an Advocate & Solicitor of Singapore, Malaysia and Brunei, a Solicitor in Australia and a Barrister & Solicitor of the British Virgin Islands and Australian Capital Territory. Mr Chong also serves on the Boards in a number of companies including First Finance Holdings Ltd and Frasers Property (China) Ltd HK. Mr Chong is a member of the Board of Governors of the NUS High School of Math & Science and also a member of the Board of Governors of United World College of South East Asia.

Mr Chua Pin

Chua Pin, Alternate to Mr Lee Yong Siang, is Head Strategy and Portfolio, Business Banking Asia, ABN Amro Bank. He was the Managing Director, Enterprise Banking of DBS Bank Ltd; Managing Director, Head of Singapore Corporate Desk of BNP Paribas Singapore; President Director of BNP Lippo Leasing Indonesia and Country Head for BNP Malaysia.